🧠 Psychology
Color of energy and passion. Red stimulates attention and evokes urgency, love or strength.
✨ Uses
CTAs, alerts, fashion, beauty, food, sport.
Tip
Brick Red pairs ideally with #F7F5F0 (off-white) and a neutral background for a modern, readable result.
Values
HEX
#B9271D
RGB
rgb(185, 39, 29)
HSL
hsl(4°, 73%, 42%)
CMYK
C:0% M:79% Y:84% K:27%
Luminance
0.117
WCAG Accessibility
Aa — #B9271D
Secondary text
✓ AA
✗ AAA
✓ AA Large
Aa — #B9271D
Secondary text
✗ AA
✗ AAA
✓ AA Large
All harmonies
Complementary
#B9271D
#1DAFB9
Analogous
#B91D61
#B9271D
#B9761D
Triadic
#B9271D
#1DB927
#271DB9
Split-comp.
#B9271D
#1DB976
#1D61B9
Tetradic
#B9271D
#61B91D
#1DAFB9
#761DB9
Monochromatic
#EEB8B4
#DB6961
#AF3128
#85251E
#471410
Suggested palettes for this hue.