🧠 Psychology
Color of energy and passion. Red stimulates attention and evokes urgency, love or strength.
✨ Uses
CTAs, alerts, fashion, beauty, food, sport.
Tip
Brick Red pairs ideally with #F7F5F0 (off-white) and a neutral background for a modern, readable result.
Values
HEX
#B93C1D
RGB
rgb(185, 60, 29)
HSL
hsl(12°, 73%, 42%)
CMYK
C:0% M:68% Y:84% K:27%
Luminance
0.1352
WCAG Accessibility
Aa — #B93C1D
Secondary text
✓ AA
✗ AAA
✓ AA Large
Aa — #B93C1D
Secondary text
✗ AA
✗ AAA
✓ AA Large
All harmonies
Complementary
#B93C1D
#1D9AB9
Analogous
#B91D4C
#B93C1D
#B98A1D
Triadic
#B93C1D
#1DB93C
#3C1DB9
Split-comp.
#B93C1D
#1DB98A
#1D4CB9
Tetradic
#B93C1D
#4CB91D
#1D9AB9
#8A1DB9
Monochromatic
#EEC0B4
#DB7961
#AF4328
#85331E
#471B10
Suggested palettes for this hue.