🧠 Psychology
Warm and optimistic color. Evokes creativity, joy and enthusiasm.
✨ Uses
Food marketing, secondary CTAs, warm design, children.
Tip
Caramel pairs ideally with #F7F5F0 (off-white) and a neutral background for a modern, readable result.
Values
HEX
#B98D5B
RGB
rgb(185, 141, 91)
HSL
hsl(32°, 40%, 54%)
CMYK
C:0% M:24% Y:51% K:27%
Luminance
0.3067
WCAG Accessibility
Aa — #B98D5B
Secondary text
✗ AA
✗ AAA
✗ AA Large
Aa — #B98D5B
Secondary text
✓ AA
✓ AAA
✓ AA Large
All harmonies
Complementary
#B98D5B
#5B87B9
Analogous
#B95E5B
#B98D5B
#B5B95B
Triadic
#B98D5B
#5BB98D
#8D5BB9
Split-comp.
#B98D5B
#5BB5B9
#5E5BB9
Tetradic
#B98D5B
#5BB95E
#5B87B9
#B95BB5
Monochromatic
#2E2419
#71583D
#AD8C67
#BFA588
#DACBB9
Suggested palettes for this hue.