🧠 Psychology
Warm and optimistic color. Evokes creativity, joy and enthusiasm.
✨ Uses
Food marketing, secondary CTAs, warm design, children.
Tip
Caramel pairs ideally with #F7F5F0 (off-white) and a neutral background for a modern, readable result.
Values
HEX
#B9985B
RGB
rgb(185, 152, 91)
HSL
hsl(39°, 40%, 54%)
CMYK
C:0% M:18% Y:51% K:27%
Luminance
0.3416
WCAG Accessibility
Aa — #B9985B
Secondary text
✗ AA
✗ AAA
✗ AA Large
Aa — #B9985B
Secondary text
✓ AA
✓ AAA
✓ AA Large
All harmonies
Complementary
#B9985B
#5B7CB9
Analogous
#B9695B
#B9985B
#ABB95B
Triadic
#B9985B
#5BB998
#985BB9
Split-comp.
#B9985B
#5BABB9
#695BB9
Tetradic
#B9985B
#5BB969
#5B7CB9
#B95BAB
Monochromatic
#2E2719
#715F3D
#AD9467
#BFAB88
#DACEB9
Suggested palettes for this hue.