🧠 Psychology
Warm and optimistic color. Evokes creativity, joy and enthusiasm.
✨ Uses
Food marketing, secondary CTAs, warm design, children.
Tip
Caramel pairs ideally with #1C1B18 (dark text) and a neutral background for a modern, readable result.
Values
HEX
#B9AD98
RGB
rgb(185, 173, 152)
HSL
hsl(38°, 19%, 66%)
CMYK
C:0% M:6% Y:18% K:27%
Luminance
0.4327
WCAG Accessibility
Aa — #B9AD98
Secondary text
✗ AA
✗ AAA
✗ AA Large
Aa — #B9AD98
Secondary text
✓ AA
✓ AAA
✓ AA Large
All harmonies
Complementary
#B9AD98
#98A4B9
Analogous
#B99C98
#B9AD98
#B4B998
Triadic
#B9AD98
#98B9AD
#AD98B9
Split-comp.
#B9AD98
#98B4B9
#9C98B9
Tetradic
#B9AD98
#98B99C
#98A4B9
#B998B4
Monochromatic
#48443C
#80786B
#B0AAA0
#C7C3BC
#EAE9E6
Suggested palettes for this hue.