🧠 Psychology
Color of energy and passion. Red stimulates attention and evokes urgency, love or strength.
✨ Uses
CTAs, alerts, fashion, beauty, food, sport.
Tip
Brick Red pairs ideally with #F7F5F0 (off-white) and a neutral background for a modern, readable result.
Values
HEX
#BA291C
RGB
rgb(186, 41, 28)
HSL
hsl(5°, 74%, 42%)
CMYK
C:0% M:78% Y:85% K:27%
Luminance
0.1196
WCAG Accessibility
Aa — #BA291C
Secondary text
✓ AA
✗ AAA
✓ AA Large
Aa — #BA291C
Secondary text
✗ AA
✗ AAA
✓ AA Large
All harmonies
Complementary
#BA291C
#1CADBA
Analogous
#BA1C5E
#BA291C
#BA781C
Triadic
#BA291C
#1CBA29
#291CBA
Split-comp.
#BA291C
#1CBA78
#1C5EBA
Tetradic
#BA291C
#5EBA1C
#1CADBA
#781CBA
Monochromatic
#EEB9B4
#DC6A60
#B03227
#86261D
#471410
Suggested palettes for this hue.