🧠 Psychology
Emotional and creative color. Evokes transformation, innovation and modern femininity.
✨ Uses
Fashion, beauty, youth marketing, creative tech.
Tip
Magenta pairs ideally with #F7F5F0 (off-white) and a neutral background for a modern, readable result.
Values
HEX
#BA5AAD
RGB
rgb(186, 90, 173)
HSL
hsl(308°, 41%, 54%)
CMYK
C:0% M:52% Y:7% K:27%
Luminance
0.2093
WCAG Accessibility
Aa — #BA5AAD
Secondary text
✗ AA
✗ AAA
✓ AA Large
Aa — #BA5AAD
Secondary text
✓ AA
✗ AAA
✓ AA Large
All harmonies
Complementary
#BA5AAD
#5ABA66
Analogous
#975ABA
#BA5AAD
#BA5A7D
Triadic
#BA5AAD
#ADBA5A
#5AADBA
Split-comp.
#BA5AAD
#7DBA5A
#5ABA97
Tetradic
#BA5AAD
#BA975A
#5ABA66
#5A7DBA
Monochromatic
#2F192C
#723C6A
#AE65A4
#C087B8
#DAB9D6
Suggested palettes for this hue.