🧠 Psychology
Color of energy and passion. Red stimulates attention and evokes urgency, love or strength.
✨ Uses
CTAs, alerts, fashion, beauty, food, sport.
Tip
Brick Red pairs ideally with #F7F5F0 (off-white) and a neutral background for a modern, readable result.
Values
HEX
#BB1B28
RGB
rgb(187, 27, 40)
HSL
hsl(355°, 75%, 42%)
CMYK
C:0% M:86% Y:79% K:27%
Luminance
0.1138
WCAG Accessibility
Aa — #BB1B28
Secondary text
✓ AA
✗ AAA
✓ AA Large
Aa — #BB1B28
Secondary text
✗ AA
✗ AAA
✓ AA Large
All harmonies
Complementary
#BB1B28
#1BBBAE
Analogous
#BB1B78
#BB1B28
#BB5E1B
Triadic
#BB1B28
#28BB1B
#1B28BB
Split-comp.
#BB1B28
#1BBB5E
#1B78BB
Tetradic
#BB1B28
#78BB1B
#1BBBAE
#5E1BBB
Monochromatic
#EFB3B8
#DD5F6A
#B12531
#871D25
#480F14
Suggested palettes for this hue.