🧠 Psychology
Color of energy and passion. Red stimulates attention and evokes urgency, love or strength.
✨ Uses
CTAs, alerts, fashion, beauty, food, sport.
Tip
Crimson pairs ideally with #F7F5F0 (off-white) and a neutral background for a modern, readable result.
Values
HEX
#BB1B46
RGB
rgb(187, 27, 70)
HSL
hsl(344°, 75%, 42%)
CMYK
C:0% M:86% Y:63% K:27%
Luminance
0.1168
WCAG Accessibility
Aa — #BB1B46
Secondary text
✓ AA
✗ AAA
✓ AA Large
Aa — #BB1B46
Secondary text
✗ AA
✗ AAA
✓ AA Large
All harmonies
Complementary
#BB1B46
#1BBB91
Analogous
#BB1B96
#BB1B46
#BB401B
Triadic
#BB1B46
#46BB1B
#1B46BB
Split-comp.
#BB1B46
#1BBB40
#1B96BB
Tetradic
#BB1B46
#96BB1B
#1BBB91
#401BBB
Monochromatic
#EFB3C3
#DD5F81
#B1254B
#871D39
#480F1E
Suggested palettes for this hue.