🧠 Psychology
Color of energy and passion. Red stimulates attention and evokes urgency, love or strength.
✨ Uses
CTAs, alerts, fashion, beauty, food, sport.
Tip
Brick Red pairs ideally with #F7F5F0 (off-white) and a neutral background for a modern, readable result.
Values
HEX
#BB1D1B
RGB
rgb(187, 29, 27)
HSL
hsl(1°, 75%, 42%)
CMYK
C:0% M:84% Y:86% K:27%
Luminance
0.114
WCAG Accessibility
Aa — #BB1D1B
Secondary text
✓ AA
✗ AAA
✓ AA Large
Aa — #BB1D1B
Secondary text
✗ AA
✗ AAA
✓ AA Large
All harmonies
Complementary
#BB1D1B
#1BB9BB
Analogous
#BB1B68
#BB1D1B
#BB6E1B
Triadic
#BB1D1B
#1BBB1D
#1D1BBB
Split-comp.
#BB1D1B
#1BBB6E
#1B68BB
Tetradic
#BB1D1B
#68BB1B
#1BB9BB
#6E1BBB
Monochromatic
#EFB4B3
#DD615F
#B12825
#871E1D
#48100F
Suggested palettes for this hue.