🧠 Psychology
Color of energy and passion. Red stimulates attention and evokes urgency, love or strength.
✨ Uses
CTAs, alerts, fashion, beauty, food, sport.
Tip
Rust pairs ideally with #F7F5F0 (off-white) and a neutral background for a modern, readable result.
Values
HEX
#BC3A1A
RGB
rgb(188, 58, 26)
HSL
hsl(12°, 76%, 42%)
CMYK
C:0% M:69% Y:86% K:26%
Luminance
0.1367
WCAG Accessibility
Aa — #BC3A1A
Secondary text
✓ AA
✗ AAA
✓ AA Large
Aa — #BC3A1A
Secondary text
✗ AA
✗ AAA
✓ AA Large
All harmonies
Complementary
#BC3A1A
#1A9CBC
Analogous
#BC1A4B
#BC3A1A
#BC8C1A
Triadic
#BC3A1A
#1ABC3A
#3A1ABC
Split-comp.
#BC3A1A
#1ABC8C
#1A4BBC
Tetradic
#BC3A1A
#4BBC1A
#1A9CBC
#8C1ABC
Monochromatic
#EFBFB3
#DE785E
#B24124
#87311C
#481A0F
Suggested palettes for this hue.