🧠 Psychology
Warm and optimistic color. Evokes creativity, joy and enthusiasm.
✨ Uses
Food marketing, secondary CTAs, warm design, children.
Tip
Ivory pairs ideally with #1C1B18 (dark text) and a neutral background for a modern, readable result.
Values
HEX
#BCB494
RGB
rgb(188, 180, 148)
HSL
hsl(48°, 23%, 66%)
CMYK
C:0% M:4% Y:21% K:26%
Luminance
0.4629
WCAG Accessibility
Aa — #BCB494
Secondary text
✗ AA
✗ AAA
✗ AA Large
Aa — #BCB494
Secondary text
✓ AA
✓ AAA
✓ AA Large
All harmonies
Complementary
#BCB494
#949CBC
Analogous
#BCA094
#BCB494
#B0BC94
Triadic
#BCB494
#94BCB4
#B494BC
Split-comp.
#BCB494
#94B0BC
#A094BC
Tetradic
#BCB494
#94BCA0
#949CBC
#BC94B0
Monochromatic
#4B473A
#857E66
#B4AF9D
#CAC7BA
#EBEAE5
Suggested palettes for this hue.