🧠 Psychology
Color of energy and passion. Red stimulates attention and evokes urgency, love or strength.
✨ Uses
CTAs, alerts, fashion, beauty, food, sport.
Tip
Brick Red pairs ideally with #F7F5F0 (off-white) and a neutral background for a modern, readable result.
Values
HEX
#BF2018
RGB
rgb(191, 32, 24)
HSL
hsl(3°, 78%, 42%)
CMYK
C:0% M:83% Y:87% K:25%
Luminance
0.1204
WCAG Accessibility
Aa — #BF2018
Secondary text
✓ AA
✗ AAA
✓ AA Large
Aa — #BF2018
Secondary text
✗ AA
✗ AAA
✓ AA Large
All harmonies
Complementary
#BF2018
#18B6BF
Analogous
#BF1863
#BF2018
#BF7318
Triadic
#BF2018
#18BF20
#2018BF
Split-comp.
#BF2018
#18BF73
#1863BF
Tetradic
#BF2018
#63BF18
#18B6BF
#7318BF
Monochromatic
#F0B5B2
#E0635C
#B42A22
#89201A
#49110E
Suggested palettes for this hue.