🧠 Psychology
Color of energy and passion. Red stimulates attention and evokes urgency, love or strength.
✨ Uses
CTAs, alerts, fashion, beauty, food, sport.
Tip
Rust pairs ideally with #F7F5F0 (off-white) and a neutral background for a modern, readable result.
Values
HEX
#BF4C18
RGB
rgb(191, 76, 24)
HSL
hsl(19°, 78%, 42%)
CMYK
C:0% M:60% Y:87% K:25%
Luminance
0.1628
WCAG Accessibility
Aa — #BF4C18
Secondary text
✓ AA
✗ AAA
✓ AA Large
Aa — #BF4C18
Secondary text
✗ AA
✗ AAA
✓ AA Large
All harmonies
Complementary
#BF4C18
#188ABF
Analogous
#BF1836
#BF4C18
#BFA018
Triadic
#BF4C18
#18BF4C
#4C18BF
Split-comp.
#BF4C18
#18BFA0
#1836BF
Tetradic
#BF4C18
#36BF18
#188ABF
#A018BF
Monochromatic
#F0C6B2
#E0865C
#B45022
#893D1A
#49210E
Suggested palettes for this hue.