🧠 Psychology
Color of energy and passion. Red stimulates attention and evokes urgency, love or strength.
✨ Uses
CTAs, alerts, fashion, beauty, food, sport.
Tip
Rust pairs ideally with #F7F5F0 (off-white) and a neutral background for a modern, readable result.
Values
HEX
#C9490D
RGB
rgb(201, 73, 13)
HSL
hsl(19°, 88%, 42%)
CMYK
C:0% M:64% Y:94% K:21%
Luminance
0.1717
WCAG Accessibility
Aa — #C9490D
Secondary text
✓ AA
✗ AAA
✓ AA Large
Aa — #C9490D
Secondary text
✗ AA
✗ AAA
✓ AA Large
All harmonies
Complementary
#C9490D
#0D8EC9
Analogous
#C90D2F
#C9490D
#C9A70D
Triadic
#C9490D
#0DC949
#490DC9
Split-comp.
#C9490D
#0DC9A7
#0D2FC9
Tetradic
#C9490D
#2FC90D
#0D8EC9
#A70DC9
Monochromatic
#F5C4AD
#EA8253
#BF4C18
#913A12
#4D1F0A
Suggested palettes for this hue.