🧠 Psychology
Color of energy and passion. Red stimulates attention and evokes urgency, love or strength.
✨ Uses
CTAs, alerts, fashion, beauty, food, sport.
Tip
Alizarin pairs ideally with #F7F5F0 (off-white) and a neutral background for a modern, readable result.
Values
HEX
#D04D43
RGB
rgb(208, 77, 67)
HSL
hsl(4°, 60%, 54%)
CMYK
C:0% M:63% Y:68% K:18%
Luminance
0.1909
WCAG Accessibility
Aa — #D04D43
Secondary text
✗ AA
✗ AAA
✓ AA Large
Aa — #D04D43
Secondary text
✓ AA
✗ AAA
✓ AA Large
All harmonies
Complementary
#D04D43
#43C7D0
Analogous
#D04380
#D04D43
#D09343
Triadic
#D04D43
#43D04D
#4D43D0
Split-comp.
#D04D43
#43D093
#4380D0
Tetradic
#D04D43
#80D043
#43C7D0
#9343D0
Monochromatic
#361412
#82312B
#C4574F
#D17B75
#E4B2AF
Suggested palettes for this hue.