🧠 Psychology
Warm and optimistic color. Evokes creativity, joy and enthusiasm.
✨ Uses
Food marketing, secondary CTAs, warm design, children.
Tip
Ivory pairs ideally with #1C1B18 (dark text) and a neutral background for a modern, readable result.
Values
HEX
#D0CABD
RGB
rgb(208, 202, 189)
HSL
hsl(41°, 17%, 78%)
CMYK
C:0% M:3% Y:9% K:18%
Luminance
0.6015
WCAG Accessibility
Aa — #D0CABD
Secondary text
✗ AA
✗ AAA
✗ AA Large
Aa — #D0CABD
Secondary text
✓ AA
✓ AAA
✓ AA Large
All harmonies
Complementary
#D0CABD
#BDC3D0
Analogous
#D0C1BD
#D0CABD
#CDD0BD
Triadic
#D0CABD
#BDD0CA
#CABDD0
Split-comp.
#D0CABD
#BDCDD0
#C1BDD0
Tetradic
#D0CABD
#BDD0C1
#BDC3D0
#D0BDCD
Monochromatic
#68635A
#9B978C
#CBC8C3
#E3E1DE
#FFFFFF
Suggested palettes for this hue.