🧠 Psychology
Emotional and creative color. Evokes transformation, innovation and modern femininity.
✨ Uses
Fashion, beauty, youth marketing, creative tech.
Tip
Lilac pairs ideally with #1C1B18 (dark text) and a neutral background for a modern, readable result.
Values
HEX
#DD73DA
RGB
rgb(221, 115, 218)
HSL
hsl(302°, 61%, 66%)
CMYK
C:0% M:48% Y:1% K:13%
Luminance
0.3304
WCAG Accessibility
Aa — #DD73DA
Secondary text
✗ AA
✗ AAA
✗ AA Large
Aa — #DD73DA
Secondary text
✓ AA
✓ AAA
✓ AA Large
All harmonies
Complementary
#DD73DA
#73DD77
Analogous
#AC73DD
#DD73DA
#DD73A5
Triadic
#DD73DA
#DADD73
#73DADD
Split-comp.
#DD73DA
#A5DD73
#73DDAC
Tetradic
#DD73DA
#DDAC73
#73DD77
#73A5DD
Monochromatic
#642062
#B139AD
#D57CD2
#E1A3DF
#F4DCF3
Suggested palettes for this hue.