🧠 Psychology
Emotional and creative color. Evokes transformation, innovation and modern femininity.
✨ Uses
Fashion, beauty, youth marketing, creative tech.
Tip
Plum pairs ideally with #F7F5F0 (off-white) and a neutral background for a modern, readable result.
Values
HEX
#640E61
RGB
rgb(100, 14, 97)
HSL
hsl(302°, 75%, 22%)
CMYK
C:0% M:86% Y:3% K:61%
Luminance
0.0369
WCAG Accessibility
Aa — #640E61
Secondary text
✓ AA
✓ AAA
✓ AA Large
Aa — #640E61
Secondary text
✗ AA
✗ AAA
✗ AA Large
All harmonies
Complementary
#640E61
#0E6211
Analogous
#3B0E62
#640E61
#620E35
Triadic
#640E61
#5F620E
#0E5F62
Split-comp.
#640E61
#35620E
#0E623B
Tetradic
#640E61
#623B0E
#0E6211
#0E3562
Monochromatic
#DD5FD9
#B125AC
#5D145A
#320B31
#000000
Suggested palettes for this hue.