🧠 Psychology
Color of energy and passion. Red stimulates attention and evokes urgency, love or strength.
✨ Uses
CTAs, alerts, fashion, beauty, food, sport.
Tip
Dark Red pairs ideally with #F7F5F0 (off-white) and a neutral background for a modern, readable result.
Values
HEX
#76170D
RGB
rgb(118, 23, 13)
HSL
hsl(6°, 80%, 26%)
CMYK
C:0% M:81% Y:89% K:54%
Luminance
0.0427
WCAG Accessibility
Aa — #76170D
Secondary text
✓ AA
✓ AAA
✓ AA Large
Aa — #76170D
Secondary text
✗ AA
✗ AAA
✗ AA Large
All harmonies
Complementary
#76170D
#0D6D77
Analogous
#770D38
#76170D
#774D0D
Triadic
#76170D
#0D7718
#180D77
Split-comp.
#76170D
#0D774D
#0D3877
Tetradic
#76170D
#38770D
#0D6D77
#4D0D77
Monochromatic
#E5786C
#C73423
#711D14
#45120C
#040101
Suggested palettes for this hue.