🧠 Psychology
Color of energy and passion. Red stimulates attention and evokes urgency, love or strength.
✨ Uses
CTAs, alerts, fashion, beauty, food, sport.
Tip
Rust pairs ideally with #F7F5F0 (off-white) and a neutral background for a modern, readable result.
Values
HEX
#8C240C
RGB
rgb(140, 36, 12)
HSL
hsl(11°, 84%, 30%)
CMYK
C:0% M:74% Y:91% K:45%
Luminance
0.0666
WCAG Accessibility
Aa — #8C240C
Secondary text
✓ AA
✓ AAA
✓ AA Large
Aa — #8C240C
Secondary text
✗ AA
✗ AAA
✗ AA Large
All harmonies
Complementary
#8C240C
#0C758D
Analogous
#8D0C35
#8C240C
#8D640C
Triadic
#8C240C
#0C8D24
#240C8D
Split-comp.
#8C240C
#0C8D64
#0C358D
Tetradic
#8C240C
#358D0C
#0C758D
#640C8D
Monochromatic
#EB8F7A
#DE4421
#852914
#591B0D
#160703
Suggested palettes for this hue.