🧠 Psychology
Emotional and creative color. Evokes transformation, innovation and modern femininity.
✨ Uses
Fashion, beauty, youth marketing, creative tech.
Tip
Plum pairs ideally with #F7F5F0 (off-white) and a neutral background for a modern, readable result.
Values
HEX
#AE1BAD
RGB
rgb(174, 27, 173)
HSL
hsl(300°, 73%, 39%)
CMYK
C:0% M:84% Y:1% K:32%
Luminance
0.1276
WCAG Accessibility
Aa — #AE1BAD
Secondary text
✓ AA
✗ AAA
✓ AA Large
Aa — #AE1BAD
Secondary text
✗ AA
✗ AAA
✓ AA Large
All harmonies
Complementary
#AE1BAD
#1BAC1B
Analogous
#631BAC
#AE1BAD
#AC1B63
Triadic
#AE1BAD
#ACAC1B
#1BACAC
Split-comp.
#AE1BAD
#63AC1B
#1BAC63
Tetradic
#AE1BAD
#AC631B
#1BAC1B
#1B63AC
Monochromatic
#EBA8EB
#D855D8
#A225A2
#791B79
#3A0D3A
Suggested palettes for this hue.