🧠 Psychology
Color of energy and passion. Red stimulates attention and evokes urgency, love or strength.
✨ Uses
CTAs, alerts, fashion, beauty, food, sport.
Tip
Crimson pairs ideally with #F7F5F0 (off-white) and a neutral background for a modern, readable result.
Values
HEX
#BD0F27
RGB
rgb(189, 15, 39)
HSL
hsl(352°, 85%, 40%)
CMYK
C:0% M:92% Y:79% K:26%
Luminance
0.1126
WCAG Accessibility
Aa — #BD0F27
Secondary text
✓ AA
✗ AAA
✓ AA Large
Aa — #BD0F27
Secondary text
✗ AA
✗ AAA
✓ AA Large
All harmonies
Complementary
#BD0F27
#0FBDA6
Analogous
#BD0F7D
#BD0F27
#BD4F0F
Triadic
#BD0F27
#26BD0F
#0F26BD
Split-comp.
#BD0F27
#0FBD4F
#0F7DBD
Tetradic
#BD0F27
#7DBD0F
#0FBDA6
#4F0FBD
Monochromatic
#F2A6B0
#E64C61
#B3192E
#861322
#430A11
Suggested palettes for this hue.