Similar colors View all →
Pure Red
#E01813
Pure Red
#FF0000
Brick Red
#B22222
Imperial Red
#E63946
Crimson
#DC143C
Dark Red
#8B0000
Alizarin
#C0392B
Rosy Coral
#FF6B6B
Flash Red
#FF4757
Rust
#C2410C
Indian Red
#CD5C5C
Mahogany
#A94442
Burnt Sienna
#E8651A
"Pure Red"
Red · Winter
🧠 Psychology
Color of energy and passion. Red stimulates attention and evokes urgency, love or strength.
✨ Uses
CTAs, alerts, fashion, beauty, food, sport.
Tip
Pure Red pairs ideally with #F7F5F0 (off-white) and a neutral background for a modern, readable result.
Values
HEX #E01813
RGB rgb(224, 24, 19)
HSL hsl(1°, 84%, 48%)
CMYK C:0% M:89% Y:92% K:12%
Luminance 0.164
WCAG Accessibility
On white 4.87:1
Aa — #E01813
Secondary text
✓ AA ✗ AAA ✓ AA Large
On black 4.31:1
Aa — #E01813
Secondary text
✗ AA ✗ AAA ✓ AA Large

All harmonies

Complementary
#E01813 #14DEE1
Analogous
#E11477 #E01813 #E17E14
Triadic
#E01813 #14E117 #1714E1
Split-comp.
#E01813 #14E17E #1477E1
Tetradic
#E01813 #77E114 #14DEE1 #7E14E1
Monochromatic
#F7CBCA #EA7371 #D52320 #A91C19 #66110F
Suggested palettes for this hue.
Memphis Design View all →
Provence Lavender View all →
Red Passion View all →

  
Discover more colors View all →
Indian Red
#CD5C5C
Dark Red
#8B0000
Crimson
#DC143C
Rosy Coral
#FF6B6B
Pure Red
#FF0000
Flash Red
#FF4757
Mahogany
#A94442
Imperial Red
#E63946
🔄 Converter ♿ Contrast 🌈 Gradient