🧠 Psychology
Color of energy and passion. Red stimulates attention and evokes urgency, love or strength.
✨ Uses
CTAs, alerts, fashion, beauty, food, sport.
Tip
Crimson pairs ideally with #F7F5F0 (off-white) and a neutral background for a modern, readable result.
Values
HEX
#E72B4F
RGB
rgb(231, 43, 79)
HSL
hsl(349°, 80%, 54%)
CMYK
C:0% M:81% Y:66% K:9%
Luminance
0.1908
WCAG Accessibility
Aa — #E72B4F
Secondary text
✗ AA
✗ AAA
✓ AA Large
Aa — #E72B4F
Secondary text
✓ AA
✗ AAA
✓ AA Large
All harmonies
Complementary
#E72B4F
#2CE8C5
Analogous
#E82CAC
#E72B4F
#E8672C
Triadic
#E72B4F
#4EE82C
#2C4EE8
Split-comp.
#E72B4F
#2CE867
#2CACE8
Tetradic
#E72B4F
#ACE82C
#2CE8C5
#672CE8
Monochromatic
#3D0B14
#931A30
#DC3856
#E3637B
#EFA4B2
Suggested palettes for this hue.