🧠 Psychology
Emotional and creative color. Evokes transformation, innovation and modern femininity.
✨ Uses
Fashion, beauty, youth marketing, creative tech.
Tip
Plum pairs ideally with #F7F5F0 (off-white) and a neutral background for a modern, readable result.
Values
HEX
#3F093D
RGB
rgb(63, 9, 61)
HSL
hsl(302°, 75%, 14%)
CMYK
C:0% M:86% Y:3% K:75%
Luminance
0.0134
WCAG Accessibility
Aa — #3F093D
Secondary text
✓ AA
✓ AAA
✓ AA Large
Aa — #3F093D
Secondary text
✗ AA
✗ AAA
✗ AA Large
All harmonies
Complementary
#3F093D
#093E0B
Analogous
#25093E
#3F093D
#3E0922
Triadic
#3F093D
#3D3E09
#093D3E
Split-comp.
#3F093D
#223E09
#093E25
Tetradic
#3F093D
#3E2509
#093E0B
#09223E
Monochromatic
#D63DD1
#8F1E8B
#3B0C39
#110410
#000000
Suggested palettes for this hue.