Similar colors View all →
Imperial Red
#93101B
Imperial Red
#E63946
Crimson
#DC143C
Brick Red
#B22222
Dark Red
#8B0000
Flash Red
#FF4757
Pure Red
#FF0000
Alizarin
#C0392B
Salmon Pink
#FB7185
Indian Red
#CD5C5C
Rosy Coral
#FF6B6B
Rust
#C2410C
Mahogany
#A94442
"Imperial Red"
Red · Winter
🧠 Psychology
Color of energy and passion. Red stimulates attention and evokes urgency, love or strength.
✨ Uses
CTAs, alerts, fashion, beauty, food, sport.
Tip
Imperial Red pairs ideally with #F7F5F0 (off-white) and a neutral background for a modern, readable result.
Values
HEX #93101B
RGB rgb(147, 16, 27)
HSL hsl(355°, 80%, 32%)
CMYK C:0% M:89% Y:82% K:42%
Luminance 0.0654
WCAG Accessibility
On white 9.01:1
Aa — #93101B
Secondary text
✓ AA ✓ AAA ✓ AA Large
On black 2.33:1
Aa — #93101B
Secondary text
✗ AA ✗ AAA ✗ AA Large

All harmonies

Complementary
#93101B #109388
Analogous
#93105C #93101B #934710
Triadic
#93101B #1B9310 #101B93
Split-comp.
#93101B #109347 #105C93
Tetradic
#93101B #5C9310 #109388 #471093
Monochromatic
#EA868E #DA2F3D #8B1822 #5F1117 #1E0507
Suggested palettes for this hue.
Dragonfruit View all →
Autumn Forest View all →
Moss & Stone View all →

  
Discover more colors View all →
Alizarin
#C0392B
Pure Red
#FF0000
Dark Red
#8B0000
Mahogany
#A94442
Rosy Coral
#FF6B6B
Flash Red
#FF4757
Brick Red
#B22222
Crimson
#DC143C
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