🧠 Psychology
Color of energy and passion. Red stimulates attention and evokes urgency, love or strength.
✨ Uses
CTAs, alerts, fashion, beauty, food, sport.
Tip
Dark Red pairs ideally with #F7F5F0 (off-white) and a neutral background for a modern, readable result.
Values
HEX
#960D14
RGB
rgb(150, 13, 20)
HSL
hsl(357°, 84%, 32%)
CMYK
C:0% M:91% Y:87% K:41%
Luminance
0.0674
WCAG Accessibility
Aa — #960D14
Secondary text
✓ AA
✓ AAA
✓ AA Large
Aa — #960D14
Secondary text
✗ AA
✗ AAA
✗ AA Large
All harmonies
Complementary
#960D14
#0D968F
Analogous
#960D58
#960D14
#964B0D
Triadic
#960D14
#14960D
#0D1496
Split-comp.
#960D14
#0D964B
#0D5896
Tetradic
#960D14
#58960D
#0D968F
#4B0D96
Monochromatic
#EC8388
#DF2A33
#8E151B
#620F13
#1F0506
Suggested palettes for this hue.