🧠 Psychology
Color of mystery and creativity. Evokes luxury, spirituality and originality.
✨ Uses
Luxury, beauty, spirituality, creative tech, gaming.
Tip
Plum pairs ideally with #F7F5F0 (off-white) and a neutral background for a modern, readable result.
Values
HEX
#9B40D4
RGB
rgb(155, 64, 212)
HSL
hsl(277°, 63%, 54%)
CMYK
C:27% M:70% Y:0% K:17%
Luminance
0.1534
WCAG Accessibility
Aa — #9B40D4
Secondary text
✓ AA
✗ AAA
✓ AA Large
Aa — #9B40D4
Secondary text
✗ AA
✗ AAA
✓ AA Large
All harmonies
Complementary
#9B40D4
#78D440
Analogous
#5140D4
#9B40D4
#D440C2
Triadic
#9B40D4
#D49B40
#40D49B
Split-comp.
#9B40D4
#C2D440
#40D451
Tetradic
#9B40D4
#D45140
#78D440
#40C2D4
Monochromatic
#281137
#612985
#984CC8
#AF73D4
#D0ADE6
Suggested palettes for this hue.