🧠 Psychology
Color of energy and passion. Red stimulates attention and evokes urgency, love or strength.
✨ Uses
CTAs, alerts, fashion, beauty, food, sport.
Tip
Alizarin pairs ideally with #F7F5F0 (off-white) and a neutral background for a modern, readable result.
Values
HEX
#AF3128
RGB
rgb(175, 49, 40)
HSL
hsl(4°, 63%, 42%)
CMYK
C:0% M:72% Y:77% K:31%
Luminance
0.1131
WCAG Accessibility
Aa — #AF3128
Secondary text
✓ AA
✗ AAA
✓ AA Large
Aa — #AF3128
Secondary text
✗ AA
✗ AAA
✓ AA Large
All harmonies
Complementary
#AF3128
#28A6AF
Analogous
#AF2862
#AF3128
#AF7428
Triadic
#AF3128
#28AF31
#3128AF
Split-comp.
#AF3128
#28AF74
#2862AF
Tetradic
#AF3128
#62AF28
#28A6AF
#7428AF
Monochromatic
#E9BCB9
#D1726B
#A43A32
#7D2C26
#421714
Suggested palettes for this hue.