🧠 Psychology
Color of energy and passion. Red stimulates attention and evokes urgency, love or strength.
✨ Uses
CTAs, alerts, fashion, beauty, food, sport.
Tip
Alizarin pairs ideally with #F7F5F0 (off-white) and a neutral background for a modern, readable result.
Values
HEX
#D74E3C
RGB
rgb(215, 78, 60)
HSL
hsl(7°, 66%, 54%)
CMYK
C:0% M:64% Y:72% K:16%
Luminance
0.2019
WCAG Accessibility
Aa — #D74E3C
Secondary text
✗ AA
✗ AAA
✓ AA Large
Aa — #D74E3C
Secondary text
✓ AA
✗ AAA
✓ AA Large
All harmonies
Complementary
#D74E3C
#3CC5D7
Analogous
#D73C78
#D74E3C
#D79C3C
Triadic
#D74E3C
#3CD74E
#4E3CD7
Split-comp.
#D74E3C
#3CD79C
#3C78D7
Tetradic
#D74E3C
#78D73C
#3CC5D7
#9C3CD7
Monochromatic
#381410
#873126
#CB5748
#D77C70
#E7B2AB
Suggested palettes for this hue.